The Alzheimer’s Association held their annual Memory Ball this past weekend in Maryland at the Baltimore Marriott Waterfront Hotel. Our band, ‘Round Midnight, was selected as the live headline entertainment for the fundraising benefit. The theme was “Dancing with the Stars.”
Local celebrities learned to ballroom dance and then competed for “votes” in the form of donations. This unusual take on fundraising helped raise more than $200,000 to go towards Alzheimer’s research funding. In another interesting twist, the dances by the celebrities were made available online so that voting could begin even before the event. This tactic also added a great number of donations.
Entertainment Exchange was proud to have been asked to provide live music for this wonderful fundraising benefit again this year and every year since 2008. We appreciate the opportunity and look forward to performing live at another successful fundraising Gala next year!